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The sweet result of 13 years' secret chocolate-making alchemy, Ruby is the new and purest pink sibling of milk, white and dark chocolate.
The secret is in the beans: like Fortnum's itself, some just have that special something. They create a naturally pink chocolate that combines a familiar melt-in-the-mouth texture with a fruity, berry-like and subtly sour taste unlike any chocolate you've eaten before.
But don't just read all about it – shop Ruby truffles, bars and fantastical hot chocolate today at fortnumandmason.com.